Real Clinics. Real Campaigns. Measurable Results.
Welcome to The Glow Up Effect.
At Glow Up Marketing, we're passionate about delivering marketing that does more than look good. We focus on attracting the right clients, generating quality enquiries and, most importantly, getting more bums on seats.
From strategic Meta advertising and lead generation to social media management, our campaigns are designed to support real business growth for skin, laser and aesthetic clinics.
Explore our client success stories, discover the strategies behind our campaigns and see the measurable results we've achieved for the businesses we've partnered with.
The Glow Up Effect: More than marketing. Real results, real growth and more bums on seats.
Meet Lucy: Eden Skin & Laser Clinic
From Investing in a New Laser Treatment to Building a Growing Client Base
When Lucy invested in laser hair removal equipment for Eden Skin & Laser Clinic, she was excited about the opportunity to grow her business.
But like many clinic owners making a significant investment in new technology, she had an important concern.
How would she attract enough clients to make the investment worthwhile?
Lucy was launching laser hair removal without an established clientele for the treatment. She needed more than social media visibility. She needed a clear marketing strategy designed to generate demand, attract the right clients and support bookings.
That's where Glow Up Marketing came in.
A Significant Investment
New laser equipment meant a financial commitment and pressure to generate demand.
No Existing Laser Clientele
The treatment needed to be introduced to the clinic's local audience.
Bookings, Not Just Awareness
The goal was to attract clients ready to invest in treatment courses.
The Strategy Behind the Launch
We started by getting to know Lucy's clinic, her new laser hair removal service and the clients she wanted to attract.
From there, we developed a launch marketing strategy designed to introduce the treatment, generate local interest and guide potential clients towards becoming paying customers.
Our approach focused on three key areas:
-
Introducing the treatment to the right local audience and communicating its value.
-
Developing marketing content that helped prospective clients understand the treatment and feel confident enquiring.
-
Guiding interested prospects through the marketing journey towards booking and purchasing treatment courses.
Rather than focusing solely on reach and engagement, our strategy centred on helping Lucy turn her new investment into a commercially successful service
The Numbers Behind Lucy's Laser Hair Removal Launch
THE GLOW UP EFFECT · CAMPAIGN RESULTS
€45,000
Sales in 3 Days
160
New Laser Clients
€112,000
Treatment Course Value
BTL Vanquish ME Campaign Results
Over 1 month Lucy has 53 inquiries about her Vanquish ME treatment
More Than a Successful Launch: A Long-Term Growth Partnership
Lucy's journey with Glow Up Marketing didn't end with her laser hair removal launch.
As Eden Skin & Laser Clinic continued to grow, we supported the promotion of additional services, including BTL Vanquish ME body treatments and Hydrafacial.
For one Vanquish ME campaign, the clinic reported 53 enquiries over approximately one month, while the campaign recorded more than 35,000 impressions and over 1,000 link clicks.
Our work has focused on supporting Lucy as her treatment offering evolves, helping her introduce new services, build awareness and continue attracting prospective clients.
The Glow Up Effect isn't just about launching one successful campaign. It's about building a marketing partnership that grows alongside your clinic.
This ads campaign was seen 35,561 in her local area
This campaign also has 1,023 link clicks to her Phorest booking system to book a consultation
Hear From Lucy, Owner Of Eden Skin & Laser Clinic
Eden Skin & Laser Clinic
“Before working with Glow Up Marketing, I was really struggling to keep up with creating consistent, engaging social media content. It always felt like an uphill battle to find the time and creativity needed to keep our pages active.
Since partnering with Alanna and the team, the difference has been huge. We’ve seen incredible follower growth, a noticeable increase in client enquiries, and overall revenue growth. Our clients constantly compliment our content and how informative and professional our online presence looks now.
My favourite part about working with the Glow Up team is how easy the communication is, everything feels seamless and supportive. The support from Alanna and her team has truly been amazing for my business.
Honestly, I’d be lost without Glow Up Marketing. Thank you all for your amazing support!”
-Lucy, Eden Skin & Laser Clinic
Your Clinic Could Be Our Next Glow Up Story.
Whether you're investing in a new treatment, launching advanced aesthetic technology or looking to grow an established clinic, we're here to help you turn your marketing into measurable business growth.
Let's explore the right strategy for your clinic, your treatments and your ambitions.