Skin, Laser & Aesthetic Clinic Growth Tips

Find strategic guides and insites to help your clinic grow

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5 Common Website Mistakes That Are Costing Your Clinic Clients
Salon Social Media Marketing, Digital Marketing, Artificial Intelligence, Marketing Strategies, Aesthetic Clinic, Hair and Beauty Industry, Social Media, content marketing, Finance, Salon sales Alanna Lydon Salon Social Media Marketing, Digital Marketing, Artificial Intelligence, Marketing Strategies, Aesthetic Clinic, Hair and Beauty Industry, Social Media, content marketing, Finance, Salon sales Alanna Lydon

5 Common Website Mistakes That Are Costing Your Clinic Clients

In today’s digital-first world, your website is more than just a virtual brochure. It’s your clinic’s front door, first impression, and one of your most powerful tools for attracting and converting your ideal clients. But if your website is not designed correctly, is not optimised for seo and is not performing, you could be losing bookings without even knowing it.

Here are five common website mistakes aesthetic clinics make,  and how to fix them:

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Google Ads vs. Social Media Ads: Which One Works Best for Salons?
Digital Marketing, content marketing, Finance, Hair and Beauty Industry, Aesthetic Clinic, Marketing Strategies, Salon Social Media Marketing, Social Media, salonmarketingtips, Wellness, salon marketing, Salon sales, Team Building Alanna Lydon Digital Marketing, content marketing, Finance, Hair and Beauty Industry, Aesthetic Clinic, Marketing Strategies, Salon Social Media Marketing, Social Media, salonmarketingtips, Wellness, salon marketing, Salon sales, Team Building Alanna Lydon

Google Ads vs. Social Media Ads: Which One Works Best for Salons?

Not sure whether to invest in Google Ads or social media advertising for your salon? Here's a breakdown of the pros, cons, and some advice as to which platform will deliver the best results for your business.

If you're a salon owner looking to grow your client base, you've probably asked the big question:
‘Should I be running Google Ads or social media ads?’

Both platforms can drive real results, but they work in very different ways. Knowing which one suits your goals, services, budget and target client base can help you avoid wasted ad spend and get the highest yield on your investment.

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